Imouri
Apparel Store • International
SERVICES PROIVDED 📝

Web Design
Product Photography
Video Production
Branding
Digital Marketing
THE CHALLENGE
What began as a side project to test the limits of my marketing skills and explore my passion for Japanese pop culture quickly evolved into something much larger than I anticipated. The challenge was building an e-commerce brand from scratch—handling everything from apparel design to global logistics—while simultaneously running Social Status Marketing. I needed to create a high-performance digital storefront and a streamlined operational workflow that could handle a global scale, paired with a constant stream of high-end creative assets to keep the brand competitive in a fast-moving international market.
THE RESULT
I’ve grown Imouri into a powerhouse e-commerce brand that has achieved multiple six-figure revenue years, with features in Reader's Digest, Business Insider and Shopify and processing over 40,000 international orders. By building a site that nearly runs on "auto-pilot," I’ve been able to focus on the creative direction that sets us apart, including designing over 500 unique pieces of apparel and producing ambitious projects like our "Imouri Racing" advertorial short film. This journey hasn't just stayed online; I've successfully scaled our presence to major trade shows across the country. Managing Imouri for over a decade has given me a "boots-on-the-ground" perspective on what it truly takes to scale a brand, an expertise I bring to every client I work with.




